DIGITAL ENABLR is a South London-based digital marketing consultancy lead by Laura Austin a marketing and communications professional with over 20 years’ experience and since its conception Laura has been joined by Bea Austin and Janice Morton.
With a passion for championing the talents of small to medium businesses as well as larger organisations and with a natural drive to empower others succeed DIGITAL ENABLR brings a range of professionals to the table in taking on clients’ marketing challenges. And we are growing and learning all the time!
Working with all kinds of clients from a range of sectors, tech, charities, cultural, travel, local government, environmental, fashion, language, adult education, product management – all with similar unique challenges and objectives we are happy to take on projects large and small.
Gaining a huge amount of experience working with a wide range of clients from the public and private sectors as a freelance, within agencies and in-house within teams both in the UK and with global client teams including:
- Macmillan Cancer Support
- Reckitt Benckiser
- The Aarhus European City of Culture 2017 Foundation
- ADARA The World’s Travel Data Co-op
- London Councils
- The LandLife Magazine
- The Big Fix Uganda
- The ETF (European Training Foundation)
Also working with smaller, more niche clients, including start-ups, charities, artists, fashion designers, furniture designers, hospitality clients, education specialists, craft brands and more, including:
Bea’s skills bring together ‘the dreaming and doing, theory and reality’, to harness results within that grey area between the underlying business strategy and creative concept’. Her 20 years’ experience in creative industries brings brand strategy, brand launches and repositioning, concept + creative direction to the DIGITAL ENABLR team. With a record of successful launches, re-positioning, transformation and expansion for global brands across multiple sectors makes a tremendous addition to the team.
She is used to the creation and implementation of brand and design concepts that focus on brands’ DNA and customer profile to evolve and maximise their business, executing an all-encompassing vision for brands, one that resonate with clients across channels. And she quite likes long sentences, but we will forgive her for that because she is so darn talented (and Janice can edit all that later!)
Sectors that Bea has experience across include: Fashion; Apparel (Women’s, Mens and Kids) Luxury Home & Lifestyle; Stationary; Gifting; FashionTech & Charities, including:
- Victoria’s Secret
- Marks & Spencer
- Woolworths SA
- Artisans & Adventurers
With over 3 decades’ worth of experience across a huge range of sectors, Janice brings not only a sharp writer’s and editor’s eye to our team (well two actually, last time we checked!) but also a great digital focus and a skillset for helping client teams transform their communications from the traditional to the digital. Her quick thinking, creative approach and great sense of humour and pragmatism all make her a wonderful addition to our team and to any project she works with us on.
Her skillsets include transforming content for digital platforms and channels and bring your content to life for your target audience, that includes researching, copywriting features, news, press releases, social media and websites. Other skills include:
- Editing and proof-reading
- Content management and creation (using a range of CMS systems)
- Working with InDesign, Photoshop etc
- Editorial management on digital projects (apps and website), as well as on print publications and direct mail
- Branding, focus groups and research work
- Photo research and print buying
Sectors that Janice has worked in include: luxury fashion, lifestyle, travel, third sector and charities, gardening, human resources, medical tech, training, and education etc. with clients ranging from:
- Rake’s Progress Magazine
- Harrods Magazine
- Harvey Nichols Magazine
- Jo Malone London
- Communitas PR
- OK! Magazine
- MedTech Engine
- MS Society
- British Red Cross
- and many more..
IMAGE CREDIT: Heather McKean on Unsplash.com